The Traffic Hacker working hard at his computer desk with a fresh cup of coffee and his multitude of tasks floating around him
Last Update: June 5th, 2019

The Silicon Valley is producing new job descriptions like nothing! But one is certainly missing. In this article I define a new job role which I call – Traffic Hacker – this is a definition of a technical online marketing specialist, every commercial websites needs…

image visualizing bounce rate
Last Update: June 3rd, 2019

If you want to optimize the performance of your website it is essential to understand all the aspects aggregated in the diverse web analytic metrics. One of the most popular but usually misunderstood metrics is the Bounce Rate. Why care about your Bounce Rate? When measured…