A SEO success story: How to fix websites suffering from SERP outranking by hacked domains mirroring stolen content, with the help of machine learning to block malicious web-requests.
Continuous Optimization is a paradigm I used and developed over the years as entrepreneur, team lead and consultant. It’s combining concepts from software development like “Agile”, with “common-sense” and some “best-practises” I learned over the time. In this post I want to share this mental framework with my readers as it is helping me to continuously optimize and grow my business and the business of my clients…
The Silicon Valley is producing new job descriptions like nothing! But one is certainly missing. In this article I define a new job role which I call – Traffic Hacker – this is a definition of a technical online marketing specialist, every commercial websites needs…
In the last 10 Years I compiled a comprehensive list of more than 5 million unique User-Agents together with the date of their first occurrence. This list is probably the largest ever made available to the general public. In this FAQ I answer some of the most common questions on this highly specialized topic.
When planning a Business-Intelligence strategy, most companies focus on technology: what database types to use, which ETL software, SAS suites, and cloud storage to set up. In the last 10 years, while working as a data driven SEO, I’ve seen many BI strategies fail and only…
Why should you care about your Bounce Rate? In this article I will explain anything worth knowing about one of the most popular but generally misunderstood metrics in web analytics. How is it calculated and is it a SEO relevant feature…
Search-Engine Optimization (SEO) is a field surrounded by many misconceptions. This article will debunk some of the most common myths and explain some reasons for this. First …